SO, HOW DOES IT ALL WORK?

EXPERIENCED & GENUINE

National Hotels of the Year® Scotland is organised by an knowledgeable team with 23 years' direct experience of the program, incorporating leadership and advisory input from respected industry experts - plus a substantial research, judging & review team specifically including hotel leaders, GMs, chefs and department heads. And, from the very start, we have included professional - and qualified - travel and food writers, too.

A BIT LIKE AMAZON...

...your hotel and team can take part as a PRIME Member for the most advantages, or as a Basic Free Member. Since our post-Covid restructuring we've reduced PRIME Membership by a whopping 50%... while for 2026 we are expanding the scope of the whole project considerably. Come and join in!

GIVE YOUR 2026 A BOOST!

The program is uniquely comprehensive, founded on deep industry knowledge, good values and integrity. We'd love your hotel and team to get the max out it all in season 2026! Entry - be it Basic Free or PRIME - taking part has only a few obligations, mainly so we can do research, judging or reviewing effectively. We'll work with you for accurate, helpful, appropriate results.

LET'S DO THIS


WE MIGHT GET IN TOUCH...

As research goes on year-round we send Nomination / Finalist Letters, e-mails and Certificates to our selected hotels / individuals, chosen on merit. These arrive in the run-up to the both the annual National Hotels of the Year Awards Night and the Scottish Hotel People Awards events. We will arrange information gathering, research and judging visits.

...OR YOU TAKE THE INITIATIVE!

Tell us you want to enter! Confident hotels are most welcome to ➦Get in touch - we'll be delighted to hear from you. We'll reply, and go over things with you, as we work out a plan for the very best approach for your business and team.


PRIME?
Y O U   K N O W   Y O U ' R E   W O R T H   I T

No obligation, but here's more information on the options if you'd like to go ahead with (or renew) all the ➦PRIME Membership 2026 advantages and priority.

WE'LL DO OUR BEST FOR YOU

We'll do our best to advise and plan the best approach - discussing the most appropriate, helpful categories and your best options.

We can't promise to include all who apply without supporting PRIME Membership as we don't have unlimited resources, and must do all the research. But we do our best. And the new, lower rates can even be in instalments. Our friendly team has always been extremely keen to help hotels move towards future success.

T H A N K   Y O U
Thank you to all PRIME Members.
Without your support this high-quality, fully-researched Scottish hotel program would simply not be viable.

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